Carlsberg celebrated Liverpool FC 9-0 wins against Bournemouth FC and also our 30-year partnership with Liverpool FC at a football frenzy viewing party at Plaza Arkadia.
With the longest standing partnership in Premier League history, Carlsberg and Liverpool FC celebrate the spectacular energy of sports and camaraderie in conjunction with its 30th anniversary since 1992. This milestone was commemorated globally, and in Malaysia, local Liverpool FC fans were awe-struck by the exciting introduction of the coveted Carlsberg Liverpool FC Legends Edition exclusive 6-can pack, depicting the jersey designs of six Liverpool FC’s phenomenal icons, who are Ian Rush, John Barnes, Sami Hyypiä, Robbie Fowler, Jamie Carragher and Luis Garcia.
“There is something very special about the bonds of football and Carlsberg. Leveraging on Carlsberg’s global partnership with Liverpool FC, we, here in Malaysia, have been looking forward to celebrating our commitment to football fans by providing the best experiences for every football occasion. Through the Carlsberg Liverpool FC Legends Edition cans, the special appearances of two living legends of the game and with today’s stadium-replica live football viewing showcase, we are confident that we continue to animate the passion of football, especially for Liverpool FC fans,” commented Stefano Clini, Managing Director of Carlsberg Malaysia.
The special appearance of two Liverpool FC legends Sami Hyypiä and John Barnes was another highlight as many footies got autographs and photos taken with them.
Head out to Plaza Arkadia from now until this weekend to get exclusive Carlsberg Liverpool FC Legends Edition 6-can collectible pack and jerseys! 🤩✨ (or of course, you can get or win the collectibles via our nationwide promotions that is still ongoing throughout the month of September)