Today we have launched Johnnie Walker Princes Street, the eight-floor new visitor experience for the world’s best-selling Scotch whisky, in the heart of Scotland’s capital city.

Four and a half years in the making, Johnnie Walker Princes Street is the centrepiece of our £185million pound investment in Scotch whisky tourism in Scotland – the largest single investment programme of its kind ever seen in Scotch whisky tourism.

To mark the opening, a Johnnie Walker flag was raised above the landmark building by Diageo’s Chief Executive, Ivan Menezes, and the Managing Director of Johnnie Walker Princes Street, Barbara Smith.

Johnnie Walker Princes Street is crowned by two world-class rooftop bars and a terrace with breath-taking views of the Edinburgh skyline, including the Explorers’ Bothy whisky bar stocked with 150 different whiskies, and the 1820 cocktail bar where drinks are paired with a carefully curated menu sourced from, and representing in culinary form, the four corners of Scotland.

We are committed to contributing to the local community by offering our award-winning hospitality training programme for unemployed people in our special Johnnie Walker Learning for Life academy. The building can also host events in the 200-capacity space.